Boots 2024 Xmas Advertising Campaign. The ad achieved an ‘exceptional’ 5.2 rating on system1’s platform. It's time to celebrate those in our lives who #makemagic at christmas 🌟 we get a sneak peak into mrs claus' werkshop while she and her elfluencers get all the las.more.

Boots has provided 3,000 pride pins to staff, and in 2022, its christmas advert featured a drag queen. High street beauty retailer boots has launched its 2024 christmas ad campaign, casting bridgerton and doctor who star adjoa andoh as a stylish mrs claus in her very own.